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In a live extensive interview with Market Rap, Heartland Inc. CEO Terry Lee stated that he was in the process of evaluating an acquisition of at least two more convenience stores to add to Lee Oil Company's 23 current stores.  Mr. Lee said that Lee Oil Company represents the most stable part of the three Heartland subsidiaries and creates consistent cash flow for the company.  He said the business has "significant growth potential."

Lee also suggested that Heartland Steel Inc., a start-up subsidiary of the company, could in three years produce 20-25 million in revenues and 1.5-2 million in profits.  He noted that in the future when the Heartland Steel subsidiary stabilizes and reaches profitability, as long as "the stars align," they would look at multiplying that particular steel service center business to five centers with over 100 million in revenue just from that subsidiary alone.

If that were to occur in a strong economic environment, the company might then be generating more annual earnings per share that the current stock price.  Given that dream scenario, it might be a good idea to watch this company carefully now and in the future.